Quintessentially names global CEO

Quintessentially, a luxury lifestyle services firm, has named Annastasia Seebohm as its new chief executive, as co-founder Aaron Simpson takes up the role of executive chairman.


New global CEOAnnastasia Seebohm - Photo:​Quintessentially

Seebohm has been at the British concierge company since 2012. During this time, she oversaw the company’s US operations as the regional chief executive, with responsibility for four US offices and leading a strategic alignment across the nine Americas offices. According to a company statement, revenues tripled during her first 12 months.

In her new role as global chief executive, the chief executive will focus on redefining the concept of modern luxury and what it can do for its clients, and accelerating the global development of the group.

Aaron Simpson, co-founder, commented of her appointment: “As part of key efforts and continued expansion, we are restructuring our executive team. We are excited for what lies ahead for the Quintessentially Group with Annastasia at the helm, especially in the digital arena.

“She has demonstrated an innate understanding of our core business - affluent and discerning members - and how to excel at servicing them, and has combined this unique offering with building prestigious partnerships at the agency level. She has a proven track record across a number of our business threads, and has delivered passionately in each one, without fail. We are grateful for her leadership as she forges the next chapter in the Quintessentially journey.”

The award-winning agency offers luxury services such as travel arrangements, VIP access to nightclubs, restaurant reservations, home management and a diverse range of requests.

It recently organised a members-only visit to Mary Katranzou’s studio in London, where guests had the rare opportunity to preview recent designs.

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