Longchamp, the famous French leather goods and bag brand that recently brought Kendall Jenner on as its brand ambassador, will stage its first formal runway show during a major catwalk season in New York this fall.
The German label will host a runway show in New York for the first time, celebrating its 40th anniversary and revealing the new image shaped for it by Niall Sloan, the brand's creative director since last year.
The Dutch city of Maastricht will host the 34th World Fashion Convention on 9 and 10 October 2018. The convention is jointly organised by the International Apparel Federation (IAF) and Dutch fashion association Modint.
Escada is to open a new flagship in London this month with the new store at 129 Sloane Street offering all its product collections. It will be the first creative statement from new design chief Niall Sloan.
The British fashion brand has announced the appointment of Daniel Shaw as its new design director. Starting September, Shaw will succeed Niall Sloan who stepped down from the role in June to join Escada.
Escada has poached an experienced marketing expert from Red Bull to become its new vice president of marketing and communications. Marco Raab will focus on reshaping the brand “with a more contemporary edge”.